Vision. Vitality. Advice. Forward>

At Vizance, we’re always moving forward.

About Vizance

With an attitude of caring partnership among our associates, for our clients, and with the communities we serve, we design and implement a full range of insurance, employee benefits, safety and risk management, claims management, wellness, and financial service solutions that protect the financial security of businesses and families.

As a family enterprise, we naturally put people first. That’s our culture. We pride ourselves on fostering an environment that is supportive, creative and fun. It’s why our associates enjoy a strong bond working together for the benefit of each other, our clients and the communities we serve. The desire to help people is in our collective DNA.

We are a vital and growing firm. We enjoy dynamic leadership and a simple management structure that stimulates free-flowing communication, far-reaching vision, ambitious drive and innovation. Vizance maintains its culture of integrity and high excellence through a strong commitment to unwavering values followed since the company’s founding in 1978.

Our History

Founded in 1978 by Bob and Terri Cardenas as RC Insurance Services, our agency has always focused on tailoring solutions to every client. Over the next 4 decades, the firm grew – providing unmatched service to clients and an unwavering dedication to their associates. Their son Jeff Cardenas and family friend Dimas Ocampo continue to lead the organization and maintain the company’s high standard of excellence and a strong commitment to corporate values.

The agency has repeatedly been recognized on the”Top Workplaces,” “Best Places to Work,” “Fastest Growing Firms,” and “Future 50” lists. In April 2019, Vizance was awarded first place in its category in the Milwaukee Journal Sentinel’s Top Workplaces program.

Looking forward, thinking forward and moving forward, the company rebranded in 2017 under a new name – Vizance – to better reflect the company’s values and forward-looking approach to meeting the needs of its associates and its clients.

In 2017, Valley Insurance Associates, with locations in Appleton, Oshkosh, Green Bay and Kaukauna, joined Vizance. Sparks Insurance in Kenosha joined Vizance in 2018, and The Diedrich Agency, with locations in Berlin, Fond du Lac, Oshkosh, and Ripon, joined in 2019. In 2020, Hornick Insurance Services in Green Bay and Risk Management, LLC in New Berlin joined the Vizance family. David Insurance and Valeri Agency joined Vizance in 2021, adding locations in Racine, Kenosha, and Sister Bay. In 2023, First Choice Insurance Solutions joined Vizance, adding a location in Sun Prairie. The combined organization further enables Vizance to serve clients throughout Wisconsin and the Midwest.